What are Disney NuiMOs? – “Small Friends with BIG Style!”
You might be thinking…what’s this new catchphrase for?
Well, it happens to be part of the promotional advertising for some little plush dolls known as Disney nuiMOs. (It might look weird, but it really is spelled just like that!)
What exactly are Disney nuiMOs? Just the cutest things you’ll ever see!! Each nuiMO plush is modeled after a different Disney character, which is why they’re so fun to collect. Some Disney fans enjoy selecting characters that bring them the most joy, while others try to collect them all.
These plush pals are pretty small too! nuiMOs are only about four inches tall in size. (And since they don’t take up much space, that means I can get as many as I want, right??)
As if the concept wasn’t adorable enough, you can even change the outfits of some nuiMOs! Not only that, but several of the nuiMOs also have accessories you can purchase.
I may as well hand my entire wallet over to Disney right now.
However, as a discerning buyer, you may want some more info about nuiMOs, and we’re here to fill you in on everything you need to know!
Welcome niuMOs!
nuiMOs have existed since 2018, originating in Japan, but weren’t released in the United States until 2021.
The word “nuiMO” is a cutesy conglomeration of two Japanese words (pronounced “noo-ee-moe”). The first word is “nuigurumi” which means “plush doll,” and the second is “moderu” which means “model.” Put them both together, and you get: nuiMO!
Aww, even the name sounds adorable!
Are nuiMOs for Grown Ups?
Our answer is a resounding YES!
What really draws people to Disney nuiMOs is their adorable appearance. They have endearing eyes, and their petite size just adds to that cuteness. It makes sense that people of all ages would enjoy them and want to collect them.
That’s why we think Disney nuiMOs are for everyone! Who doesn’t want a precious extra-mini Minnie Mouse or Stitch plush to place on their desk at work? You’re never too old for little things that make you smile.
Where To Find nuiMOs
There are several ways you can purchase a Disney nuiMO for yourself.
Check out Shop Disney (Disney’s official merchandise website) for the full collection of currently available nuiMOs as well as outfits and accessories.
You can even buy miniature Loungefly backpacks for your nuiMO! That means you and your nuiMO buddy can have matching bags. Total cuteness alert!
Another way to purchase one of these plush pals is to go into the Disney parks. Both Disney World and Disneyland sell Disney nuiMOs in stores around the parks.
Marvelous Magnets
In case you needed another reason to find Disney nuiMOs totally adorable…these plushies’ hands are actually magnetic! When you pair two or more nuiMOs together, they can all hold hands because of the magnets. Ummmm, how cute is that?!
Another thing that makes them fun, is that each nuiMO has bendable, poseable arms and legs. This means you can pose your Disney nuiMOs too! Set up a little scene or just pose them wherever you display them.
How many Disney nuiMOs are there?
So, now you might be thinking, yes, I definitely want a Disney nuiMO! But where do you start?
There are so many various collections of nuiMOs! Here’s a quick rundown of your options.
You can currently purchase Mickey and Minnie, of course, as well as a few seasonal versions of Mickey and Minnie. (Like the super sweet Valentine’s Day Minnie nuiMO!) There’s also Stitch and Angel, Chip and Dale, Elsa and Anna, Disney Princesses (like Ariel, Belle, Tiana, and Jasmine), Donald and Daisy, Goofy, Kermit and Miss Piggy, Oswald Rabbit, the Aristocats, and even Groot from Guardians of the Galaxy. Did we mention there’s Winnie the Pooh, Piglet, Eeyore, and Tigger nuiMOs, too? Oh, yeah. Cuteness overload, for sure!
In other words, there are already over two dozen Disney nuiMOs with more continually being released, so there’s not a well-defined checklist. For example, a set of Alice in Wonderland nuiMOs just dropped! So, always keep an eye out for nuiMO news!
As for who to buy first – our recommendation is to pick your personal favorite! There’s no wrong way to nuiMO!
Disney nuiMO Outfits & Accessories
Let’s talk outfits and accessories! In addition to the awesome Loungefly bags you can purchase for your nuiMO, there is an exclusive, vintage Walt Disney World outfit for the 50th Anniversary. Don’t leave this one sitting in the cart! The 50th Anniversary Celebration is ending soon, so get it while you can. We’re not sure when these items will become unavailable. There’s also a gold “it’s a small world” Loungefly available for nuiMOs.
Another cute outfit option is the vintage-looking red jacket with the classic Disney “D” logo in gold paired with some sleek black pants! You have to dress your nuiMO in style, after all.
Also, check out the Peter Pan inspired ensemble, the R2-D2 and C-3PO outfits, and the 50th anniversary inspired “jerseys” that match the human-sized shirts almost exactly. Disney has made it easy to twin with your favorite nuiMO, which is just too fun!
Conclusion
nuiMOs are the ultimate combination of Disney fandom and nostaglic Build-a-Bear feels!
Our favorite thing about the collectible mini plushies is how many of our favorite classic Disney characters there are to choose from. There’s truly something for everyone among the options. We recommend jumping in and starting to collect them now, because sometimes the character options change!
Accessories will also circulate depending on popularity, demand, and the season. Make sure to keep checking back! It’s almost shocking how many nuiMOs and accompanying accessories have already come and gone in the last four years! (Complete lists of nuiMOs to date can be found online.)
If you decide to pick up a Disney nuiMO of your own, don’t forget to post a picture of your plush pal on Instagram or other social media so you can join the social following for nuiMOs! Between the small size, cute accessories, and magnetic hands, it’s hard not to love this mini collectible plush line!
What Disney nuiMOs do you own, and which characters are you hoping to see “plushified” next? Let us know in the comments below!
Cover photo: Unsplash
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